diff --git a/.env.example b/.env.example
index c512ff6..38643a2 100644
--- a/.env.example
+++ b/.env.example
@@ -51,6 +51,8 @@ ENABLE_OCR=false
 DEBUG=false
 CLOUD_MODE=false
 DEMO_MODE=false
+# Product identifier reported in cf-orch coordinator analytics for per-app breakdown
+CF_APP_NAME=kiwi
 # USE_ORCH_SCHEDULER: use coordinator-aware multi-GPU scheduler instead of local FIFO.
 # Unset = auto-detect: true if CLOUD_MODE or circuitforge_orch is installed (paid+ local).
 # Set false to force LocalScheduler even when cf-orch is present.